Privacy

Your Privacy Choices

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This covers this browser only. To opt out of conversion events tied to your email address, email privacy@decla.com.

Decla uses a few advertising services to measure our ads and to show our ads to people who visited our website. We do not sell your personal information for money. But our advertising tags, the conversion events our servers send to Google and Meta, and our advertising audiences are “sharing” of personal information under California law and “targeted advertising” under other state laws. Our visitor identification services may be considered a “sale”. You can opt out at any time.

What we share for advertising

  • Ad and visitor identification tags. On decla.com and on our signup page at app.decla.com/start-trial, tags from Google, Meta and other advertising platforms record the pages you visit, the ad that brought you here, your IP address and your browser and device, using their own cookies. They also tell these platforms when you view our pricing page, book a demo, register for an event, request or start a trial, or click to log in. Visitor identification tags on decla.com can match a visit to a person or a company.
  • Ad-click conversion events. If you came from a Google or Meta ad, our servers tell that platform when the click led to a booked demo, a visit we matched to an insurance agency, a trial or a first payment. These events carry the ad's click identifier, never your name, email address, phone number or IP address.
  • Advertising audiences. Using these tags, we ask Google, Meta and other advertising platforms to build lists of people who visited our website in the last 90 days at most, so they can show those people our ads. We also ask them to build lists of people who booked a demo, requested or started a trial, or clicked to log in, for up to 180 days, so those people stop seeing ads meant for new visitors. The platforms do not tell us who is on these lists.

How to opt out

  • On this browser. Use the button on this page, or turn on Global Privacy Control (GPC) in your browser: we treat GPC as an opt-out. Once you opt out, decla.com and our signup page at app.decla.com/start-trial stop loading the advertising tags in this browser, and decla.com stops loading the visitor identification tags. You are not added to new advertising lists from this browser. A list you joined earlier keeps you until its period runs out, unless you also use the platform settings below. A demo you book or a trial you start from this browser carries your opt-out, so our servers send no conversion events for it.
  • Only this browser. Your choice is saved in cookies on this browser for 13 months. Opt out again on each browser and device you use, after you clear your cookies, and after 13 months.
  • Tied to your email. Conversion events can be tied to a demo you booked or a trial you started before you opted out, or from another browser. If our team set up your agency's account, we may have no record of your choice, and we send trial and payment events unless you tell us not to. To opt out of these, email privacy@decla.com and we will record your opt-out on the records tied to your email address. An email opt-out cannot reach your browser, so also opt out on each browser you use.
Opting out does not change how Decla works for you. Some videos on decla.com then load only when you press play.

Choices on the ad platforms

Third parties, including Google and Meta, may use cookies, pixels and similar tools to collect information from our website and elsewhere on the internet, to measure ads and to target and deliver ads. You can also limit ads based on your activity in each platform's settings, for example Google My Ad Center and Meta Ad Preferences. One of our visitor identification services is operated by Retention.com, whose online data partners may also use its cookies for advertising. You can opt out of that advertising at app.retention.com/optout. The Digital Advertising Alliance and the Network Advertising Initiative also offer opt-out tools. Other companies run these tools. They work per browser or per account, and they do not replace the opt-out on this page.

More detail

Our Privacy Policy covers this in full: see advertising and tracking, your rights and choices and California privacy rights.